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Audi bagged the overall victory in the premium manufacturer category for a second time at the 2017 Automotive Innovation Award. The award honors the most innovative car manufacturers and suppliers for the year. Over 1,162 innovations from 19 automobile manufacturers and 60 brands were considered for the award.
This year the company showcased 84 new improvements during the given reporting period demonstrating the company’s versatility and innovative strength in important areas such as aerodynamics, lightweight construction, connectivity and piloted driving.
Commenting at the award ceremony in Frankfurt, Prof. Rupert Stadler, Chairman of the Board of Management of AUDI AG, said, “These awards show that we bring our brand claim – ‘Vorsprung durch Technik’ – to life, and are leading when it comes to many innovation issues, especially in aerodynamics and lightweight construction, in connectivity, driver assistance systems and piloted driving, we are in a very comfortable position and are working hard to maintain our competitive edge.”