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Hyundai India launched several initiatives focused on improving customer service this year

By Team Evo India

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This year Hyundai conducted multiple campaigns that were focussed on car care, quality and safety programmes. Hyundai has serviced more than 62.5 lakh cars across India through its network of service outlets.

The ‘Mega before service camp’ covered over 616 regions and saw more than 17,500 customers in attendance, while the week-long ‘Free car care clinic’ was conducted in 740 cities through its dealership network this month. It also launched several workshop referral campaigns in September and October this year to spread its reach.

Hyundai inaugurated its India Quality Center (INQC) at Faridabad, its fifth one worldwide, with an objective to achieve zero defects in its vehicles. Safety was highlighted through their ‘Safe Move Campaign’ that focused on road safety across India connecting with 7 million customers. Hyundai India launched its ‘Jal Bacha Ke Chal’ initiative through which it educated owners the concept of dry washing their car, which could save 120 litres of water per car.

Speaking on the achievements by Hyundai India in 2017, managing director and CEO Y K Koo said, “Hyundai is a Caring, Responsible and Customer Centric brand, committed to the highest quality of customer service at every touch point. Through the unique campaigns in 2017 we further strengthened our commitment of not only making the highest quality cars but also best in after sales services for the customers. We will continue the momentum in coming year and delight our customers with best services.”