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Words: Ganesh Murthy
In a bid to enhance customers who opt for big touring vehicles for going on holidays, Pinnacle Speciality Vehicles has introduced ‘Magnifica’, which are customisation options to modify existing vehicles or new ones by making changes to the exteriors and interiors to enhance aesthetics and offer a comfortable ride.
Interior customisation options include seating modifications and other enhancements like side panels, flooring modifications, LED lighting, individual screens, USB and power ports and washrooms inside the vehicle. All these are aimed at giving tourists a better journey at a premium price making road trips comfortable. The travel style, rise in interest of people taking road trips and boost in tourism sector prompted the company to take a plunge in the sector. Customisation options are available from two-seater to 19-seater vehicles. They will be showcasing their modified vehicles in the upcoming 2018 Auto Expo in New Delhi.
“With the ever-growing travel and tourism market, we wanted Indian travellers to witness the differentiated ride experience with rental vehicles. Travellers spend a lot of time on the road when going from one place to another with family, friends or office colleagues. At PSV we modify vans that offer ultimate journey experience and give renters an opportunity to earn up to 25 per cent more per km on rental rates”, said Sudhir Mehta, chairman and managing director of Pinnacle Speciality Vehicles.