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Tata ALTROZ rolls out from its Pune plant
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Tata ALTROZ rolls out from its Pune plant

Tata Motors has rolled out the 1st unit of Altroz premium hatchback from its production plant in Pune. Set to be unveiled in December 2019,

By Kurt Morris

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Tata has rolled out the first Altroz from it’s plant in Pune. The premium hatchback is the first car to be developed on the new Alfa architecture and is set to be launched in January 2020.The new Tata Altroz carries forward the impact 2.0 design language. The final production Altroz looks quite close to the 45x hatchback concept that they showcased at the previous Auto-Expo in 2018. Tata Motors will position the Altroz head up against the Maruti Baleno and the Hyundai elite i20 we will have to wait till the launch and see what exactly

“Built on the all new Alpha-ARC & designed with laser-carved exteriors, the first Altroz rolled-off the production line in the presence of Guenter Butschek – CEO & MD – Tata Motors.” Tata is calling their new car as Gold Standard. It will launch in Jan 2020.

Commenting on the roll-out, Mr. Mayank Pareek, President, Passenger Vehicle Business Unit (PVBU), Tata Motors said, “We are thrilled to roll-out  yet another class defining product from the plant today. The ALTROZ is our first product that will be launched on the all-new ALFA platform and we believe that it will raise the bar for vehicles across the premium hatchback segment, come 2020. Since the unveiling of the concept in 2018, the anticipation for ALTROZ has always been high. We hope that customers will appreciate the new futuristic design with host of smart features, many of which are one segment above.”